Brian Kozel, CFP®

Partner | Lead Advisor

Brian Kozel, CFP®2021-08-16T12:59:21-07:00

Brian works as a partner and lead advisor at North Berkeley Wealth to help his clients feel confident in their financial decisions. That may include building a retirement roadmap or crafting a legacy plan that fits the personal dynamics of their family, in addition to stewarding their savings and portfolio through the uncertainties of the market. He is an integral part of the firm’s leadership, heading North Berkeley’s Advisor Team and serving on the Investment Committee.

Prior to joining North Berkeley, Brian worked at State Street Corporation on pension fund management and accounting for mutual funds. He also served in roles at Merrill Lynch and a private investment management team in San Jose.

He serves on the Board of the UC Berkeley Extension Financial Planning Program. In his rare free time, Brian has volunteered with organizations that promote financial literacy education in local schools and promoted statewide personal finance curriculum.

Outside the office, Brian and his wife Ashley live in North Berkeley and try to keep up with their three active children and their plethora of activities.


Education, Certifications, & Affiliations

  • B.S. in Finance and International Business, Santa Clara University
  • Chair of the Advisory Board, UC Berkeley Personal Financial Planning program
  • Member, Financial Planning Association (FPA)

The Certified Financial Planner Board of Standards owns the certification marks CFP® and Certified Financial Planner™ in the U.S., which it awards to individuals who successfully complete the CFP Board’s initial and ongoing certification requirements.

More About Brian

Outside of work I like to work with my hands. That can mean gardening, woodworking, or refurbishing parts of my old house (built in 1929!). Most of my workday is collaboration and strategy with clients, so I recharge by engaging in hands-on projects.

The best advice I ever received was that “A society grows great when old men plant trees, whose shade they know they shall never sit in.” I have the privilege of helping people think about their life, long-term investing, and their financial legacy – but we still must take action and plant the seeds in the present. It is this balance of deliberate planning and tangible actions that led me to financial advising and impact investing and keeps me learning still.

My favorite part about being an advisor is the opportunity to build relationships with a wide range of clients and help them as their lives evolve. Each client has their own story, and our work with them is tailored to match their current life stage as new questions arise, and that keeps each day interesting.

Articles by Brian

Familiar Unknowns

While the emergence of the Omicron variant is troubling as a public health issue, it is familiar territory for the economy. As we face new variants and risks, we believe a long-term strategy will continue to serve our clients well.

Past, Present, and Future Pricing

Each quarter during "earnings season" analysts and investors reconcile past speculation about price and profitability against companies' actual earnings.

Noisy Normalization

Q3 2021 Market Commentary
Investor sentiment is slowly shifting from the optimism of early-2021 when investors believed ‘when this pandemic is over, things will be better,’ to a more pragmatic outlook that acknowledges the pandemic is not over and may linger.

More Articles by Brian